QP - Sales Associate [RAS/Q0104]
NOS - To help customers choose right products [RAS/N0126]
Total Number of Performance Criteria (PC) - 13
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PC List of To help customers choose right products [RAS/N0126] - Total PC - 13
1. Find out which product features and benefits interest individual customers and focus on these when discussing products [PC1]
2. Describe and explain clearly and accurately relevant product features and benefits to customers [PC2]
3. Compare and contrast products in ways that help customers choose the product that best meets their needs [PC3]
4. Check customers’ responses to your explanations, and confirm their interest in the product [PC4]
5. Encourage customers to ask questions & respond to their questions, comments & objections in ways that promote sales & goodwill [PC5]
6. Identify suitable opportunities to tell the customer about associated or additional products and do so in a way that promotes sales and goodwill [PC6]
7. Constantly check the store for security, safety and potential sales whilst helping customers [PC7]
8. Give customers enough time to evaluate products and ask questions [PC1]
9. Handle objections and questions in a way that promotes sales and keeps the customer confidence [PC2]
10. Identify the need for additional and associated products and take the opportunity to increase sales [PC3]
11. Clearly acknowledge the customer’s buying decisions. [PC4]
12. Clearly explain any customer rights that apply. [PC5]
13. Clearly explain to the customer where to pay for their purchases [PC6]
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